Kudos to Infection Control and Hospital Epidemiology (ICHE) for publishing this article on What Makes a Tweet Fly? In an analysis of 'tweet' activity across for international infection control and Infectious diseases conferences, ID week 2016 had some of the lowest proportional use of Twitter. This is discouraging as Twitter, if done properly, particularly with an embedded link to a useful journal article or position paper, can both highlight and quickly disseminate relevant information.
It is time for ID Week to formally encourage Twitter as one of the primary communication platforms during the meeting.
So, again, kudos to ICHE for raising awareness of the power of social media for professional societies. If social media serves to heighten infection prevention awareness and improve safety, this cannot be a bad thing.
